Ok cupid dating website
The popularity of Spark Match took off and it was launched as its own site, later renamed Ok Cupid.The current Ok Cupid Dating Persona Test is still largely identical, in question and text blurb content and order, to the original Match Test.
In one experiment, the site took pairs of "bad" matches between two people - about 30% - and told them they were "exceptionally good" for each other, or 90% matches.
Ok Cupid was initially owned by Humor Rainbow, Inc.
Ok Cupid's founders (Chris Coyne, Christian Rudder, Sam Yagan, and Max Krohn) were students at Harvard University when they gained recognition for their creation of The Spark and, later, Spark Notes.
The site supports multiple modes of communication, including instant messages and emails.
Ok Cupid was listed in Time magazine's 2007 Top 10 dating websites.